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NIHIT PARIKH
DIGITAL MARKETING STRATEGY FOR PLUCKERS WING BAR
The idea behind this project was to analyze the existing digital presence of Pluckers as a brand and to determine how various functions and tools of digital marketing could be applied to revitalize the brand and enhance the business. Applying the appropriate set of tools, at the right time, for each brand can vary greatly. This project provided a valuable hands-on experience in market research, user interviews and feedback, and digital marketing campaigns.

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